Trust
Every claim is verified or visibly unverified. Payment buys a listing, never position.
Trust & promise
Trust should be easy to see. Not buried in guesswork.
Families should not have to guess whether a listing is real, current, or relevant. Businesses should not have to buy their way to the top.
01 / the promise
Three things we stand for. In that order.
Freshness
Information is current or clearly marked as not current. Meaningful updates matter.
Belonging
Scout Local™ helps families rebuild a sense of home faster after every move.
02 / the never list
Things we will not do, even when it would be easier.
01
Sell badges or rank
02
Let owners hide reports
03
Charge families to use the app
04
Use dark patterns to bury account controls
05
Sell or share military family data with advertisers
06
Send notifications without a clear benefit
07
Use urgency, FOMO, or scarcity
08
Hide verified-closed status
09
Use sponsored slots without documented criteria